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The Maxwell

5 storey mid rise apartment building

  • Type/Category

  • Client

  • Location

    40 Maxwell Street, New Farm
  • Project Value



  • Planning
  • Surveying
  • 3D Spatial

This architecturally designed residential apartment building in Maxwell Street, a coveted riverfront residential address in New Farm, will deliver 17 high quality two and three storey residential apartments, predominantly to the owner-occupier. Led by local award winning architect Noel Robinson, the design outcome is a five storey residential building, oriented to Maxwell Street and Dodwell Lane, with a communal rooftop recreation space taking advantage of views toward Brisbane City and Story Bridge area. The modern interpretative design complements surrounding development by presenting three storeys to the street, with the upper two levels recessed and lighter in materials and textures, incorporating significant building articulation, high end finishes and quality landscaping.

The WCG Value add


  • Strategic guidance to project and DA strategy
  • Preparation of key planning arguments to support height and setbacks which maximised the development footprint and yield for the client
  • Building planning arguments around the community dividends resulting from the project, including rejuvenation of the adjoining pedestrian laneway, Dodwell Lane, by improving visibility, usability and surveillance over the lane and as a result, improving public safety
  • Engagement with the adjoining land owner submitter, resulting in an in principle letter of support for the proposal being issued


  • Provision of 3D survey information to enable the production of visualisations and marketing material